All blog posts

Email Marketing Report Guide
Oct 28, 2024

How to Create Email Marketing Report + Free Template

Email marketing is still one of the very few powerful tools for businesses to connect with their audiences and boost conversions by driving engagement. As a digital marketer, understanding the performance of your email campaigns is very crucial for optimizing your strategies and achieving the best results. In this article, we will explore how to […]

Facebook Ads Dos and Don’ts
Mar 21

Facebook Ads Dos and Don’ts

Some people think Facebook is a dying social network. In a sense, it is…

Tips to Create facebook Post
Jul 29, 2024

Tips for creating a good Facebook post

Posting on Facebook can be as easy as typing up some content and clicking post. Creating a Facebook post that accomplish…

Facebook ab testing
Jul 29, 2024

How to Conduct A/B Tests on Facebook for Maximum Impact?

A/B testing can be like a science experiment. Read on to learn how to win the science fair!

Instagram Trends to Follow
Mar 24

What’s Hot on Instagram in 2025? The Must-Know Trends for Success

Struggling to keep up with Instagram? You’re not alone. With over 2.4 billion active users, the platform is packed with opportunities to grow your brand, connect with your audience, and stay ahead in the digital space. But let’s be real—staying relevant isn’t easy. One moment, a trend is everywhere, and the next, it’s buried under […]

Instagram Tips for Business
Jul 29, 2024

Top Instagram Tips for Businesses

Whether or not you have a physical product that is visually appealing, Instagram can still be used as a helpful platform t…

Important Twitter KPIs
Feb 26

Essential Twitter KPIs You Need to Track for Better Results

In today’s digital world, Twitter is one of the go-to platforms for businesses to engage with customers, share updates, and build a brand presence. With its fast-paced nature and wide reach, it offers a unique opportunity to connect with audiences in real time. But just posting tweets isn’t enough—you need to track how well your efforts are paying off. That’s where KPIs (Key Performance Indicators) come in. These are simple metrics that help businesses measure their social media success and understand what’s working or needs improvement. In this blog post, we’ll dive into the essential Twitter KPIs you should keep an eye on to take your results to the next level. Let’s break down how you can use these metrics to fine-tune your strategy and drive better engagement with your followers.

What is Cost Per Lead
Jan 2

Mastering Cost Per Lead: Optimize Your Marketing Spend for Maximum Results

When you decide to enter the world of digital marketing, you will encounter a term called Cost Per Lead. But let’s understand what it means and why it is important for your business. If you understand what CPL is, you will be able to make informed decisions for your business growth further by deciding on a marketing budget, tracking your campaign performance, and improving your lead generation strategies.

Marketing Efficiency Ratio
Dec 6, 2024

Marketing Efficiency Ratio – What Is It and How to Calculate?

As a marketing professional, you must be aware that not all marketing metrics matter the most for business growth. While some do and some don’t, the Marketing Efficiency Ratio (MER) falls in the former. But what is it, and how to calculate MER? Read this blog to learn more!

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    Integrations
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    Google add-on
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    Report
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